Our Latest Blog

., ? and ! - Does punctuation in the subject line help or hurt email performance?

  • Jun 20, 16
  • Alchemy Worx
  • 0 Comments

Is the smartphone really killing off the period as a punctuation mark for texters? A recent story in the Washington Post says it is.

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May favorites: The best emails of the month

  • Jun 08, 16
  • Alchemy Worx
  • 0 Comments

Once again we’ve delved into our inboxes to select six of the best emails from last month. Here are the ones that stood out.

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April favorites: The best emails of the month

  • May 11, 16
  • Alchemy Worx
  • 0 Comments

Colors, context, and content each shine out as we take a look back at some of our favorite emails over the last month.

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March favorites: Effective mobile design

  • Mar 23, 16
  • Alchemy Worx
  • 0 Comments

This month we've taken a closer look at three emails that arrived in our inbox and how they worked across desktop and mobile, all thanks to clever content hierarchy and clear, bold design.

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Attribution, Attribution, Attribution: Calculating the effect of email on other channels

  • Mar 15, 16
  • Alchemy Worx
  • 0 Comments

By Dela Quist

Many companies struggle with measuring the impact of email on their organizations. As a result, it’s consistently undervalued as a tool in most marketers’ arsenals.

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About Alchemy

Established in 2001, Alchemy Worx is a global email marketing agency with over 70 employees across three continents.

They are the leading provider of Intelligent Automation, a pan-ESP solution that automates message delivery, content, analytics and optimisation so their clients can send highly personalised messages to everyone all the time.

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Get in touch

 
  • +44 (0) 870 908 8803
  • perfectyourprogram@alchemyworx.com
  • Aldgate Tower, 2 Leman Street, London E1 8FA, UK
  • 3355 Lenox Road, Atlanta, GA 30326, USA
  • Grafton Bond Building, 201 Kent St, Sydney, NSW 2000, AUS

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