Blog - Alchemy Worx

WHAT WE DO

GET MORE OUT OF YOUR PROGRAM

PRODUCTION

Our platform agnostic experts will help you maximize your results.

DESIGN

We use modern design practices and creative writing to drive revenue.

Strategy

Our strategy and analytics focuses on realizing your potential

FEATURED

Are You Getting the Most Out of Your Email System?

Survey results from the Relevancy Ring: ESP Buyers Guide 2015 report show that email marketing is still hugely important to marketers. In fact, DMNews, writing

Read More »
WHY IT WORKS

Opportunity

Build your business case by calculating the potential in your CRM program.

Innovation

We are constantly innovating and sometimes share our tools with clients.

Partnerships

Our partners are part of our team, bringing the best solutions to our clients.

FEATURED

Laura Geller Holiday Success

Months of audience management and offer optimization fuel soaring holiday sales for this beauty brand. Read this case study to see how we partnered with

Read More »
RESOURCES
SUCCESS STORIES
ABOUT US

Leadership

Meet our stellar leadership team with decades of experience

Culture

We are a fun group to work with, even while we stay focused on client growth

Careers

Join us and help amazing brands grow revenue through customer relationships

In the News

We share news about partners, clients, and more

FEATURED

Congratulations to Dr. Scholl’s

We are so pleased and honored to hear that MediaPost EIS has announced that our teams at Dr. Scholl’s and Alchemy Worx are finalists for

Read More »

WHAT WE DO

GET MORE OUT OF YOUR PROGRAM

PRODUCTION

Our platform agnostic experts will help you maximize your results.

DESIGN

We use modern design practices and creative writing to drive revenue.

Strategy

Our strategy and analytics focuses on realizing your potential

FEATURED

Are You Getting the Most Out of Your Email System?

Survey results from the Relevancy Ring: ESP Buyers Guide 2015 report show that email marketing is still hugely important to marketers. In fact, DMNews, writing

Read More »
WHY IT WORKS

Opportunity

Build your business case by calculating the potential in your CRM program.

Innovation

We are constantly innovating and sometimes share our tools with clients.

Partnerships

Our partners are part of our team, bringing the best solutions to our clients.

FEATURED

Laura Geller Holiday Success

Months of audience management and offer optimization fuel soaring holiday sales for this beauty brand. Read this case study to see how we partnered with

Read More »
RESOURCES
SUCCESS STORIES
ABOUT US

Leadership

Meet our stellar leadership team with decades of experience

Culture

We are a fun group to work with, even while we stay focused on client growth

Careers

Join us and help amazing brands grow revenue through customer relationships

In the News

We share news about partners, clients, and more

FEATURED

Congratulations to Dr. Scholl’s

We are so pleased and honored to hear that MediaPost EIS has announced that our teams at Dr. Scholl’s and Alchemy Worx are finalists for

Read More »

ALCHEMY WORX INSIGHTS

How Choice Home Warranty Turned Campaigns into a Competitive Advantage

Campaign Strategy and Precision Targeting Drive Higher Engagement and Revenue. Introduction Choice Home Warranty is one of the fastest-growing home warranty providers in the U.S.

How Choice Home Warranty Turned Campaigns into a Competitive Advantage

Campaign Strategy and Precision Targeting Drive Higher Engagement and Revenue. Introduction Choice Home Warranty is one of the fastest-growing home warranty providers in the U.S.

The “Best Time to Send” Myth

Testing Is the Answer. But How You Test Is What Actually Matters Everyone in email marketing has heard it: “Send on Tuesday at 10 AM.”

Beyond the Collection: The Data-to-Dialogue Framework

You’ve done the hard part. You moved beyond the discount. You built the quiz. You captured preferences. You know their skin type. Fitness goal. Their

The “Hidden” SMS Revenue

Why your Strategy Needs More than Just a Discount Code If your SMS Strategy begins and ends with “50% Off”, you’re not building loyalty. You’re

Inbox Stacking & Storytelling: Why Single-Send Optimization No Longer Works in 2026

The Inbox Is a Narrative, Not a Moment Most email strategies are still built around individual sends: optimize the subject line, test the CTA, analyze

e.l.f Cosmetics

How Alchemy Worx Built a Retention-First Growth Engine That Fueled a $10B Brand In an industry obsessed with what’s new, the e.l.f. Cosmetics story is

Deliverability Is the Strategy: Why Inbox Placement Is the Real Growth Lever in 2026

Deliverability Is Evolving From a Technical Challenge Into a Strategic Priority “ISPs are ultimately trying to create the best possible experience for the consumer, and

Beyond the Final Whistle : Why Post Game Timing is the new MVP

As the saying goes, timing is everything—and nowhere is that truer than the Big Game. But in 2026, smart timing isn’t just about the four

Should You Trust AI to Write Your Subject Lines—or Is It Hurting Your Deliverability?

The Temptation of the “Generate” Button In 2026, AI is no longer a novelty. It’s a utility. With a single click, marketers can generate 50

Starbucks takes a cue from local cafes as it quietly tests a new rewards pilot, ‘Coffee Loop’

Starbucks is experimenting with a new rewards program that may be familiar to anyone who has accumulated punch cards from their local coffee shop over

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