It has been almost a year to the day, since we last took a look at how many of you read Email-Worx on your mobile. With all the hype about the impact of mobile on email design and the likely impact on email marketing strategy, we thought it was high time we took another look.How to find out your percentage of "mobile subscribers"?
To find out we signed up to 'Fingerprint' (though you could use 'Mailbox IQ') who provide email analytics. Then we added their snippet of HTML code to our last email "Developing a Content Strategy" and then tracked email client usage.
Which chart's red segment do you think shows the proportion of mobile opens?