Mobile

March favorites: Effective mobile design

  • Last updated: Mar 23, 2016
  • Alchemy Worx

This month we've taken a closer look at three emails that arrived in our inbox and how they worked across desktop and mobile, all thanks to clever content hierarchy and clear, bold design.

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Adaptive vs fluid coding: Which is right for your emails?

  • Last updated: Mar 27, 2015
  • Alchemy Worx

With an ever expanding range of mobile and tablet screens to cater for, choosing the right type of responsive coding for your emails is an important decision for any marketer.

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Four simple coding tips for the Amazon Fire phone

  • Last updated: Feb 02, 2015
  • admin

The Amazon Fire Phone entered the Smartphone market last year but following a lukewarm reception and disappointing sales, it has been overlooked by many – including email marketers.

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The iPhone 6 and iPhone 6 Plus: How will email be affected?

  • Last updated: Oct 17, 2016
  • admin

As the iPhone 6 and iPhone 6 Plus introduce larger screen sizes to the market, it's important to know what these changes mean, and how they will affect the way that recipients see your emails.

These are the new figures:

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2013 Email round-up

  • Last updated: Oct 17, 2016
  • admin

Now that the dust has settled on the Christmas rush and marketers are looking forward to 2014, we thought it was time to take a look back at 2013 and recap some of the key themes that emerged in email marketing.

 

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Mobile optimization in email is now a necessity, not an option

  • Last updated: Oct 17, 2016
  • admin

Mobile optimization in email has become a hot topic in 2013, with 43% of marketers highlighting it as the year'€™s key digital opportunity1. Here we take a concise look at the some of the key numbers and potential solutions before offering our own view.

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How many people read Email-Worx on their mobile today?

  • Last updated: Oct 18, 2016
  • admin

It has been almost a year to the day, since we last took a look at how many of you read Email-Worx on your mobile. With all the hype about the impact of mobile on email design and the likely impact on email marketing strategy, we thought it was high time we took another look.How to find out your percentage of "mobile subscribers"?

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How many people read Email-Worx on their mobile a year later?

  • Last updated: May 12, 2015
  • Alchemy Worx

CONGRATULATIONS YOU'RE RIGHT! 7.9% of Email Worx openers viewed the last issue on a mobile device.

The growth of internet-enabled mobile devices in 2011 has been undeniably impressive, and the implications for those engaged in email marketing are profound.

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Understanding the impact of mobile on your email program: This changes everything

  • Last updated: Nov 05, 2014
  • admin

Litmus Launches Individual-level TrackingLast July we used Litmus Analytics to help us decide whether we should optimise Email-Worx for viewing on mobile devices.

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How many people read Email-Worx on their mobile?

  • Last updated: Oct 18, 2016
  • admin

With sales of the new iPhone 4 reaching nearly 2 million, here at Alchemy Worx we wondered - what proportion of subscribers are reading Email-Worx on their mobile now? 

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About Alchemy

Established in 2001, Alchemy Worx is a global email marketing agency with over 70 employees across three continents.

They are the leading provider of Intelligent Automation, a pan-ESP solution that automates message delivery, content, analytics and optimisation so their clients can send highly personalised messages to everyone all the time.

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