Aviva has around 31 million customers across 16 countries. In the UK Aviva is the largest general insurer and a leading life and pensions provider. 

We have worked with Aviva since 2004 across various Aviva sub-brands. During this time, we have worked with numerous teams at different locations to deliver complex customer marketing communications. Our most recent project was to centralize a number of different sub-brand newsletters into a single, fully automated dynamic monthly newsletter with the potential to send a unique 1:1 email to 800,000 subscribers every time.

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  • Date Published: 12/14/2014
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About Alchemy

Established in 2001, Alchemy Worx is a global email marketing agency with over 70 employees across three continents.

They are the leading provider of Intelligent Automation, a pan-ESP solution that automates message delivery, content, analytics and optimisation so their clients can send highly personalised messages to everyone all the time.

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