Dixons Carphone

Dixons Carphone

With over 2000 stores and retail operations in eight markets Carphone Warehouse are Europe’s leading specialist telecommunications retailer.

We’ve worked together since 2005 and we have helped them grow their email marketing program from a single monthly newsletter to a highly complex lifecycle program consisting of over 1,000 messages of all types every year. As a result, Email is now their only means of outbound communication. During that time no one at Carphone Warehouse has ever had to code, test or deploy a single email message. We have also recently delivered a fully automated design solution, with content dynamically populated based upon subscriber personas and engagement behavior with brand content and previous email communications.

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  • Date Published: 11/28/2014
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About Alchemy

Established in 2001, Alchemy Worx is a global email marketing agency with over 70 employees across three continents.

They are the leading provider of Intelligent Automation, a pan-ESP solution that automates message delivery, content, analytics and optimisation so their clients can send highly personalised messages to everyone all the time.

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