24 October 2011
Charities can save £000s, says top email agency
A £10,000 chance for charities from Alchemy Worx
Alchemy Worx, the leading global email marketing agency, believes charities can save thousands, even tens of thousands, just by switching to email marketing. The company is celebrating its 10th anniversary this year by donating £10,000-worth of its services to the British charity which can best demonstrate how it would benefit by making the switch.
Dela Quist, CEO of Alchemy Worx, said: “Charities have a duty to spend as little as possible to generate as much money as possible for their causes. Since email marketing is the cheapest way – ever – to get a message out to individuals, we believe strongly that charity organisations have a moral imperative to use the technique.
“If charities are already bringing in donations – however successfully - using the more traditional marketing techniques, then they’ll bring in considerably more using email marketing. For our tenth anniversary we wanted to offer something which can really make a difference, and we’re hoping to get plenty of interest.”
The successful charity will be selected on the basis of a submission detailing its case for the project fund and how it would benefit from Alchemy Worx’ professional email services, which include strategy, planning, design, copywriting, production, testing, reporting, and analysis of email campaigns. The agency, founded in 2001 and now employing around 60 people, will involve all members of its team in identifying the winning charity.
The agency announced a 40% growth in business for the third year running this July, and recently opened its first US office, in Atlanta.
Questionnaires will be available on www.alchemyworx.com from 26 September and the deadline for entries is 25th November.
About Alchemy Worx
Established in 2001, Alchemy Worx is the world’s largest email marketing agency. It uses hyperspecialisation to deliver leading email programmes faster and more cost effectively.
Alchemy Worx provides strategy, planning, design, copywriting, production, testing, reporting, and analysis of email campaigns to a host of big-name clients. These include Aviva, Carphone Warehouse, Tesco.com, RSPCA and Vodafone.
Press contact:
Sue Beard
Fluency
07768 990296
suebeard@fluencypr.com