Email design

From mobile optimized email templates to the latest responsive design or innovative concepts, our expert email designers will communicate your brand message using best-practice email design that delivers results.

Effective email design is critical in engaging your subscribers’ attention, sustaining their interest, and motivating them to click through to your site and convert. Subscribers’ spend an average of 3 seconds reading your email, so we design in a way that answers three key questions immediately.

  1. Who are you?
  2. What do you want me to do?
  3. Why should I do it?

That's why the look and feel of our emails immediately impact your subscribers’ impression of your brand and how they respond to your email. Here's how we make sure that first impression is as impactful as possible:

  • Concept creation
    Our process begins with a creative brainstorm with our team of designers, brand specialists, writers and your key stakeholders. Based on our research and insight, we’ll develop a creative strategy that’ll maximize the potential of achieving your marketing and branding goals. That way, we can support the long-term success of your brand.
  • Design realization
    Our designs are created to communicate your brand and make a strong impact, without jeopardizing usability. To meet the unique challenges of the email channel, our designers work hand-in-hand with HTML specialists to deliver innovative, best-in-class emails, adding creative flair while clearly communicating your message.
  • We make the rules, so we can break them
    The beauty of email is that every single element within a design can be tested to find its optimum execution. That’s how best practices are created and we have a whole suite of industry leading best practices based on decades of exhausting testing. Of course, those best practices are made to be broken and challenged. So we offer a full optimization and testing package that improves your email with every send so you’re always ahead of your competitors.

Want innovative email design that generates opens, clicks and revenue?

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About Alchemy

Established in 2001, Alchemy Worx is a global email marketing agency with over 70 employees across three continents.

They are the leading provider of Intelligent Automation, a pan-ESP solution that automates message delivery, content, analytics and optimisation so their clients can send highly personalised messages to everyone all the time.

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