As email marketers, we all know the value of personalization, but what about authenticity? Understanding the difference between the two and taking steps to make your customer interactions more authentic is crucial.
How the Shift in Consumer Sentiment Could Impact Your Holiday Season
November 2, 2021
The 2021 Alchemy Worx Consumer Survey revealed changing perceptions among consumers across generations regarding spending, the types of products or services they may purchase and uncovered some startling sentiments about the brands with which they interact. Our webinar panel discusses the survey and offers recommendations on how you can use the data to your advantage throughout the holiday season.