Adorama offers a vast array of cameras video and audio products, equipment and services. The online and offline retailer is listed as one of the top five electronics retailers by Consumer Reports, “Best of the Web” by Forbes.com and Internet Retailer’s Top 100.
What Constitutes Good Multi-Channel Messaging & Why Isn't Everyone Doing It?
June 11, 2020
During a panel discussion I took part in recently, an audience member asked which companies did the panel think are doing a good job of multi-channel messaging. I thought it was an interesting question because unless you are armed with a knowledge of what data is being used and how it is used, it is a difficult question to answer without being subjective. It also begs the question, what does good multi-channel messaging look like?
Life After Lockdown: Preparing Your Business for a Post-Pandemic World
June 15, 2020
As many states start to lift social distancing restrictions, Michelle Casey, Alchemy Worx’s Vice President of Strategy, hosts a panel to discuss how businesses are preparing for emergence. Michelle is joined by Karen DiClemente, Senior Director of Strategy at Listrak, Al Falack, Vice President at Cookies Kids, and Michael Klein, Director of Marketing & SEO at The RTA Store. Watch the vodcast to learn exactly how brands are using performance data to adapt their marketing strategies for a post-pandemic world.